September 4, 2023 by admin
The Poster Series — Type Driven Poster
Research your subject.
- Write your objective in the d2l Dropbox in one sentence.
- Define the purpose and function of the poster, the audience, and the information to be
- Find typefaces that express the spirit of the subject. Or use handmade or found type or a combination of handmade and a typeface.
- Design a poster that is type-driven—text type is the star of the poster. If you use any image, it should play a secondary role to the type-driven headline.
- Produce at least twenty sketches. (Must be submitted with final poster on d2l.)
- Produce your final poster
- You can pick the size of your poster (with prior approval), or you can choose to use a standard poster size. 2’x3′ or 3’x2′ .
Alina Kurmanaeva, Esra Özcan, Anton Bugaev
Lerato Linden, Yigit Kurukafa, Nadeen Alattar
Huey’s experimental sewn version of Helvetica was created in the Typography course taught by Jordan. Huey later developed it into a motion design project. The designs were part of a campaign in response to the negative environmental impact of fast fashion, a business model that mass produces fashion trends at a low cost. The custom typography features machine-stitched threads to represent microfiber pollution.
Anne Jordan
Jordan’s book cover design for “Good Men” by Arnon Grunberg.
Jordan’s cover design for Subimal Misra’s “This Could Have Become Ramayan Chamar’s Tale: Two Anti-Novels.”
Step 3
- Choose two of your best sketches and refine them.
- Establish emphasis through a visual hierarchy.
- Carefully examine the spacing between letters, among words, and between lines of type.
Step 4
- Create a finished solution. This poster is to be completed in InDesign.
- The poster can be designed in a portrait or landscape orientation.